Friday 25 November 2011

Working Title Case Study

Wild Child Presentation

Monday 7 November 2011

Working Title Website

Working title has a very unique website. It is extremely detailed and hugely interactive. Although working title are a british company 67% of the company are owned by universal studios, this is why the website is such a good standard, because of the best financial backing and the best quality equipment and staff. There has been dedicated time and money well spent on making the website as useful as possible.
The website is extremely unique, it's homepage consists of a 5 page spread advertising the latest films and news, there is also a banner across the top of the page which leads to the other parts of the websites. The website is also an exclusive website for working title fans, it provides adverts and posters that were never published in the marketing campaign and unseen by the public. There is also features for past films and projects so that you can still look in to detail about films that are not on the market anymore.
Not only does the website have incredible amounts of information on its films,past and present, but along with trailors and posters, there as an interactive part of the site with various activities. There are games and downloads and there are articles about the actors and films which give a different perspective of the films. Another aspect of the films is the galleries of photos which show the off screen actions of the cast, at premiers or on set.
Working titles website is of great quality it is easily accessible, it gives the audience different aspects of the film and lets us really interact with it. The detail of the website also makes it very useful and a great source of reliable information.the website proves to ensure the audience gets what it wants and succeeds in its prime objective of advertising films to a world word audience. 

Wednesday 2 November 2011

Working Title - Hot Fuzz

11) How many pieces of merchandise can you find for the film Hot Fuzz?
For the hot fuzz film, there was a variety of merchandise produced including; T-Shirts, Hats, Mugs and Posters.
12) How many different versions of the Hot Fuzz DVD are there (you can include imports)?
Over 1 million DVD’s were sold in the 1st four weeks of the release. There was a U.S DVD, and a HD DVD, The HD DVD was also released with special edition features. There was also a 3 disk collector’s edition released and a Blu-ray copy.
13) What special features are contained on the two disc special edition DVD?
The special features included in the 2 disk special were; Commentaries, Outtakes, Story Boards and Deleted Dog.
14) Why do you think they place different ‘special features’ on DVD’s and who are these designed               to appeal to?
The special features were designed for the fans, so it would give them a greater knowledge on how the film was made, why it was made and problems that were faced along the way.
15) How many Oscar winners appear in the film?
Simon Pegg received and Empire Award for best actor. Edgar Wright won an Empire award for best director.
16) What was the film’s opening UK box office takings?
The film generated £7.1million in the first weekend of its release.

17)
What is its current world wide gross?
The film made just over $80million dollars.
18) What convention did Nick Frost and Simon Pegg attend in order to promote this film?
They both attended the San-Diego comic convention in 2006 to promote the film. They showed small clips of the film and took part in a question and answer.
19) Why do you think they chose to attend this particular convention?
The main reason was to promote the film, the comic con is a big convention and the people that attend know a lot about films, it would give the Hot Fuzz team an idea of whether the film would be a success or not.
20)  

Doug Bihlmaier

Doug Bihlmaier is a living example of the cliche 'don't judge a book by its cover'. In a small class, it was easy to pick out what was thought to be a homeless man, lacking money, personal hygiene and respect. What to most people at first looks like a rough hair cut, tacky trousers and undesirable shoes is actually a fashion genious. Bihlmaier works for ralph lauren vintage, he is paid ludacris amounts of money to ravel the world finding patterns and items that he can work with to create 'vintage' items for ralph lauren in their vintage range. He has a teepee where he relaxes, it is a small area that is worth a fortune but again people can not appreciate the value of what he owns as it is impossible to tell whether some of his belongings are worthless or priceless.
He has been voted one of the top ten most stylish men in the world, and is responsible for a majority of the designs we see in high street shops today, although the high street shops have taken his original design ideas, that he makes millions out of, and have condensed them to make affordable products that everyone can afford. Bihlmaier has revolutionised the fashion world but still at first glance people stereotype. Stereotypes are forever getting out of control, teenagers with hoods up are always carrying a weapon or in this case a man dressed quite rough is homeless. We were given a suprise when we were told he was not a vagabond but a man whose shoes are worth more than our whole wardrobe. The shoes that it is easy to get the wrong idea about someone without knowing background information about them, this can be used in television aswell though to percieve a character to be something instantly, just by showing us a few things about the character and not actually getting to know them.